Bruce McIntyre’s memoir opens with a collision: his decision to sell the business that bore his name and made up his life’s work, and debilitating treatment for a rare cancer. As he navigates this turbulence and we travel with him, McIntyre deftly weaves in the backstory: the trials and triumphs of a successful business builder, […]
Like the sunny rays cutting across its beautiful cover, this thoughtful memoir is deeply illuminating for those interested in exploring what informs a consequential life. Despite the title’s declaration, McIntyre’s story is deeply instructive. Told with great insight and spanning generations and continents, the many life experiences and subsequent questions that drive the narrative make […]
Bruce and I had a strong attorney/client relationship for many years when he decided to sell his company. I understood the intricacies of his foodservice business as the general gounsel to the Foodservice Sales & Marketing Association. I was also an attorney and CPA with expertise in M&A transactions for the brokerage industry. That familiarity […]